2017 Agenda

You can see the Shoptalk Europe schedule here and confirmed speakers here. To apply to speak, click here.

Monday Agenda

Registration Hours:

7:00am - 6:30pm

Exhibit Hall Hours:

9:45am - 7:30pm

8:00 - 10:00am
Breakfast
8:45 - 9:45am
Hosted Retailers & Brands Program (Prescheduled Only)
8:45 - 9:45am
Funding Founders (Prescheduled Only)
Session 1: 10:00 - 10:35am

TRACK 1:

Disruptive Startups and Pioneering Brands

Track Room 1

Meeting Consumer Demands Through Product Customization
Customized products are challenging the idea that one size fits all. A growing number of companies are offering products that specifically meet individual consumers' needs, from products created through 3D printing to customized products designed by the shopper. Join us as we hear from leaders creating the next generation of products created specifically for their customers.

TRACK 2:

Digitization of Physical Retail Stores

Track Room 2

In-Store Interactive Technologies
Leading retailers have invested in a variety of new digital store technologies ranging from interactive displays to digital mannequins, virtual dressing rooms, smart shelves, magic mirrors, digital signage and more. Hear retailers discuss every aspect of these cutting-edge technologies, including the potential overall impact on their businesses, the challenges of implementing both small-scale pilots and nationwide rollouts and the impact on customer experiences.

TRACK 3:

On-Demand, Delivery and Logistics

Track Room 3

Track Keynote: Innovations in Logistics
To Be Announced

TRACK 4:

Marketing Evolution

Track Room 4

The Next Generation of Search: AI, Visual Search and More
Consumers are searching for and discovering products in new ways and through new channels, turning to their mobile devices, for example, to find products online and offline. New technologies like visual and voice-based search as well as AI are set to change the way consumers locate products they want to buy. In this session, we'll hear from leaders in search who will discuss how brands and retailers can take advantage of these technology shifts and how they need to adapt to changing consumer search behavior.
Session 2: 10:40 - 11:15am

TRACK 1

Ecommerce Companies Launching Physical Retail Locations
Ecommerce businesses of all sizes are moving away from an online-only approach and embracing physical stores, pop-up locations and showrooms to enable consumers to engage with their products in person. In this session, we'll hear from leaders of companies that complement their ecommerce operations with a physical presence, and what they've learned about using these new locations to drive sales.

TRACK 2

Customer-Centric Supply Chain Innovation
Technology has allowed brands and retailers to develop more flexible, dynamic and customer-centric supply chains. Companies that design, manufacture and distribute products with shorter lead times are better positioned to meet fast-changing consumer needs, while accurate inventory management enables shoppers to access the products they desire. In this session, speakers from both established and early-stage companies will discuss how they create a customer-centric supply chain.

TRACK 3

Last-Mile Fulfillment, Same Day and Pickup (Part 1)
As today’s consumers expect a greater degree of convenience and a range of delivery and pickup options, last-mile fulfillment continues to be one of most rapidly evolving aspects of the retail supply chain. In this session, leading retailers and startups will discuss their ongoing investments in technology, people and partnerships to improve the last-mile infrastructure and their impact on customer acquisition and retention.

TRACK 4

Marketing Through Social Platforms
Brands and retailers are looking for new ways to promote their products and services using social platforms, and today brands are using these platforms to drive both online and offline sales. In this session, we'll hear from leading retailers and branded manufacturers as they discuss how they use platforms like Facebook, Instagram, Snapchat, Pinterest, Twitter and more to raise awareness of their offerings and convert shoppers to buyers.
Session 3: 11:20 - 11:55am

TRACK 1

The Evolution of Marketplaces
Online marketplaces have evolved well beyond their early days of auctions and pre-owned products. In this session, we'll hear from three companies at the forefront of marketplace innovation. Join us as we discuss a vertical vs. horizontal approach to marketplaces, as well as how new marketplaces are expanding their reach among both buyers and sellers and what consumers will expect from marketplaces in the future.

TRACK 2

Omnichannel Customer Experience
Creating a seamless omnichannel customer experience is a complex undertaking. Retailers must decide how to manage issues including prices, products and promotions across every consumer touchpoint. Retailers are also seeking competitive advantages with initiatives such as infinite shelf capabilities and click and collect, popular consumer offerings that require high levels of inventory visibility. Join us to hear how leading retailers are tackling these core issues and creating a great brand experience no matter where the customer is shopping.

TRACK 3

Last-Mile Fulfillment, Same Day and Pickup (Part 2)
As today’s consumers expect a greater degree of convenience and a range of delivery and pickup options, last-mile fulfillment continues to be one of most rapidly evolving aspects of the retail supply chain. In this session, leading retailers and startups will discuss their ongoing investments in technology, people and partnerships to improve the last-mile infrastructure and their impact on customer acquisition and retention.

TRACK 4

Building Loyal Communities
Creating and sustaining a deep emotional connection between a brand and a consumer is isn't easy, but those brands that do build their own community gain tremendously from the relationship. In this session, we'll hear from brands that have successfully built a loyal following by (1) identifying the shared values among a core group of customers, (2) relentlessly pursuing community as a core business strategy and (3) fostering exclusivity among members and rewarding engagement in novel ways.
12:00 - 12:10pmGeneral Session Room
Opening Remarks
12:10 - 12:30pmGeneral Session Room
Keynote 1
12:30 - 12:50pmGeneral Session Room
Keynote 2
12:50 - 2:20pm
Lunch in the Exhibit Hall
1:20 - 2:20pm
Hosted Retailers & Brands Program (Prescheduled Only)
2:30 - 2:50pmGeneral Session Room
Keynote 3
2:50 - 3:10pmGeneral Session Room
Keynote 4
3:10 - 3:30pmGeneral Session Room
Keynote 5
3:30 - 3:50pmGeneral Session Room
Keynote 6
3:50 - 4:15pm
Networking Break in the Exhibit Hall
Session 4: 4:15 - 4:50pm

TRACK 1:

Disruptive Startups & Pioneering Brands

Track Room 1

Track Keynote: Startups Transforming the World of Retail
To Be Announced

TRACK 2:

Designing Innovative Products and Experiences

Track Room 2

Experiential Retail
Innovative retailers are creating new physical environments that enable consumers to experience their products in a more immersive and useful way. Some are creating experiences where customers can interact with their products in settings that mimic real life before buying them. In this session, leading retailers will discuss how they are creating engaging physical experiences to increase sales, decrease returns and gain a better understanding of how customers engage with their products.

TRACK 3:

Culture and Leadership

Track Room 3

Track Keynote: Developing Commerce Leaders
To Be Announced

TRACK 4:

Marketing Evolution

Track Room 4

Track Keynote: Marketing and Analytics
To Be Announced
Session 5: 4:55 - 5:30pm

TRACK 1

Disrupting the Retail Value Chain
A new category of venture-backed brands is disrupting the retail value chain. These brands are focused on a single product category and deliver new consumer value propositions by controlling everything from manufacturing to sales and distribution themselves. They enable consumers to buy high-quality products at better prices, often in sectors served by a limited number of large-scale organizations. In this session, we'll hear from leading startups creating new direct-to-consumer brands that avoid some of the traditional retail inefficiencies.

TRACK 2

Innovative Product Design
Beautifully designed products are a differentiator in every category, from apparel to automotive and electronics. Some companies have excelled at creating exceptional products that both serve a core purpose and also entice shoppers with a unique or elegant design. In this session, companies at the forefront of product design will share how they differentiate and excel in product development.

TRACK 3

Beyond Technology: Building A Culture That Enables Innovation
Every organization struggles with creating a culture that encourages innovation. At startups, every hire can have an impact on whether the company is able to commercialize its innovative products and services; at larger organizations, the right processes and organizational structures can drive or inhibit innovation. Hear how executives who have run large organizations and startups have dealt with these challenges, and how their leadership style has evolved as they've learned what their companies need to remain competitive in rapidly evolving markets.

TRACK 4

Mobile Marketing
Marketers today are creating mobile campaigns to engage consumers across the purchase funnel, from building brand awareness to driving store traffic and conversions. These campaigns are becoming increasingly sophisticated as new generations of phones include more advanced features and capabilities. In this session, we'll hear from brands and retailers that have figured out how to win over consumers on their mobile devices, both in-store and on-the-go.
Session 6: 5:35 - 6:10pm

TRACK 1

New Retail Ecommerce Models
Today ecommerce companies are taking a variety of new approaches to attract and retain customers: Rentals, subscriptions and recommerce are just a few of the business models that have resonated with shoppers and translated into substantial sales. Hear leading startups discuss how they've redefined ecommerce to build and grow their businesses.

TRACK 2

Agency Perspectives on Design
The retail experience hasn't changed fundamentally in decades, but today retailers are aiming to differentiate themselves through groundbreaking new products, layouts and store formats. In this session, we'll examine what the retail experience would look like if designed without any traditional boundaries or restrictions and how products are being reimagined to meet new, emerging consumer demands. This session will feature presentations by agencies leading product and experience design.

TRACK 3

Organizing for Innovation and Growth
Retailers and brands continue to restructure their organizations and teams with the goal of fostering innovation that creates more customer-centric offerings. This includes everything from breaking down internal silos and becoming more efficient to shifting away from long-established cultures. No single model has proven to work for every company, however, leaving it to leaders and managers to try various approaches to determine which ones work best to implement new technologies, roll out new initiatives and experiment with new business models. Join us to hear how leading businesses are managing organizational changes that lead to great results.

TRACK 4

CMOs on the Future of Marketing
A CMOs job is more complex than ever. While they have a huge amount of consumer data at their disposal and the technology to target the right customers in real time, they are also dealing with a high degree of media fragmentation and intense competition for customers' attention. In this session, CMOs from both established and startup brands discuss how they are creating meaningful emotional connections with their customers.
6:00 - 7:30pm
Exhibit Hall Reception