Global VP, PerfectDraft
Andy joined AB InBev in 2006 on Global Management Trainee Programme. In his first decade in the company, he held a variety of roles across the company’s commercial organisation, including leading global brands and marketing capabilities in key markets. In 2015, he helped to establish ZX Ventures globally, with accountability first for building the eCommerce organisation in Europe and, shortly after, its global online retail partnerships. After six years of deep learning through a combination of organic and inorganic growth initiatives, he now leads one of the main bets for AB InBev’s business transformation, the Direct to Consumer business in Europe.