Beauty & Wellbeing Chief Customer & Digital Officer
Claire Hennah has been at Unilever for 5 years and is the Beauty & Wellbeing Chief Customer and Digital Commerce Officer, where she is responsible for the sales strategy, execution & capability across all channels for the business group alongside driving the digital commerce strategy and capabilities across the company.
Before joining Unilever, Claire led the digital marketing team as well as the business change programme ‘Single View of Customer’ at Selfridges. Responsible for all acquisition, retention and social media activity and defining a new programme of investment (capability and technology) for the CRM strategy for the business.
Before joining Selfridges, she was Head of Marketing & Content, for a Virgin Atlantic start-up, vtravelled.com. She has also held various consultant roles at beauty and fashion start-ups and was Head of Marketing, for Hearst Digital, the online division of The National Magazine Company.