Liz Bacelar

Executive Director, Global Tech Innovation

The Estée Lauder Companies

Liz is the Executive Director of Global Tech Innovation for Estée Lauder Companies, powering AI, Web3,
NFT, Metaverse and emerging tech opportunities for our 30+ brands in the US, China, Europe and
LatAm. Prior to her career in beauty, Liz was credited with igniting the evolution of “fashion and tech”,
connecting technologists and executives through her consultancy and global industry events. She
founded the global conference series Decoded Fashion, which became the ultimate destination for retail
leaders to discover the newest ideas in ecommerce, in-store, mobile, and social. After the company’s
acquisition in 2014, Liz launched the consultancy The Current Global, which was acquired in 2020. Liz
also hosted and executive-produced the hit podcast series “Innovators".