Sam Adatto

Head of Marketplaces

World of Books

Sam Adatto is Wob’s Head of Marketpalces, where his team drives Wob’s customer experience on eBay, Amazon, and other marketplaces.
Wob, as a B-Corp, and of the UK’s largest used book sellers, also supports numerous charity partners, and the circular economy by sustainably re-selling books.
Before Wob, Sam spent six years at Amazon, where he was closely involved with the Books category, driving strategic decisions with Amazon’s senior leadership. He was also the Pricing Subject Matter Expert for one Black Friday and two Prime Days for all of UK Retail. In his final role at Amazon UK, he was the Senior Category Merchant Manager for Book and Consumables in 3p, supporting both Amazon Leadership and Amazon Selling Partners in those sectors. Prior to Amazon Sam was a Strategy Consultant at L.E.K. in London and the Far East.