Wunderman Thompson (eRetail practice)

Level 1 sponsor

At Wunderman Thompson, we define our eRetail service as a comprehensive suite of tools and services that help brands and retailers to effectively sell and promote their products across all online channels. Through our extensive knowledge and experience in digital commerce, we deliver tailored solutions to support the needs of our clients.

Our eRetail practice supports brands and retailers to establish a strong online presence by leveraging a unique suite of integrated products and services, hand-picked to help you win in omni-channel commerce. ​

Our end-to-end service extends across strategy, execution and performance management, underpinned by data and insights.

Our Commerce Strategy focuses on building the strategic foundation for your brand’s online success and targets maximum commercial return.

Using our Commerce Strategy framework, we work to audit, activate and accelerate your channel strategy through:

- Customer Insights
- Competitor & Category Benchmarking
- Cross-channel Best Practice
- Organisational Capabilities
- Technology

Our Commerce Execution capability supports brands of all sizes to define, build and run their operations across all online channels:

- Direct to Consumer
- Retailers
- Marketplaces
- Social Commerce

All of this is underpinned and optimised by Commerce Intelligence.​ Our suite of proprietary tools is designed to reduce friction in the customer journey, assisting conversions and creating a more direct path to purchase.​ Coupled with our analytics platform, we provide brands with powerful insights to inform strategic decisions and actionable data to optimise multi-channel commerce execution.

As a leading provider of digital solutions, Wunderman Thompson helps its clients thrive in the fast-paced world of online commerce.