SVP of Global Sales & Chief Customer Officer
Ayla has an extensive and rounded experience in Marketing, Product Innovation, Sales and General Management within major CPGs, Mars Inc, Colgate Palmolive, The Coca-Cola Company, Unilever and currently Danone.
She worked across numerous geographies and has a deep knowledge and interest in diverse cultures, emerging and developed markets, having worked and lived in France, UK, Hong Kong, China, Australia, the Netherlands, New York and lately the Middle East.
Ayla has a track record in strategic thinking and in-market execution with focus on delivering results. She believes that driving sustainability supports business growth. She has been involved in developing and implementing numerous programs supporting sustainable and healthy living, some of which supporting deprived communities, refugees, or empowering women, built in collaboration with retailers and key partners. Ayla co-chairs the Coalition for Healthier Lives at the Consumer Goods Forum (CGF).
Ayla is a speaker at different global events such as the World Economic Forum, Global Food Summit, Global Sustainability Summit, LEAD Annual conference or Coalition for Impact (Dutch Government and UN). She also leads the collaboration between Danone and ESSEC Chaire Grande Consommation and has been elected by students as mentor for the 2023 class. She sits on the board of PBB (Purpose Built Brands Company, based in Chicago) as an independent director.
Ayla holds a Master’s degree in Applied Maths and Social Sciences from Dauphine University, a Master in Business Administration at EM Lyon as well as Business Executive Program at INSEAD and The Harvard Business School.
She is a native of Syria and a proud mum of three teenagers!!!