2025 Speakers

Marcus Tengler is an experienced international brand and retail executive, renowned for his strategic leadership in omnichannel business transformation. With a strong belief that retail has no limits, he has spent more than two decades driving innovation, optimizing the customer experience and pioneering new business formats in highly competitive markets.

Since 2009, Marcus has held key leadership positions at MediaMarktSaturn, where he is currently Vice President Real Estate and Store Concepts. In this role, he has been instrumental in the development and realization of sustainable retail concepts such as the successful Xpress stores and the innovative Lighthouse formats. His leadership has significantly increased market share and optimized the store portfolio for the digital-first era.

Prior to his current role, he was COO of MediaMarkt Turkey, where he successfully led a major turnaround and omnichannel transformation. During his tenure as Vice President New Formats, he developed new retail strategies across 12 countries, including the implementation of a groupwide four-format strategy.

Before joining MediaMarktSaturn, Marcus held senior positions at Bang & Olufsen, where he was responsible for sales and trade marketing in Central Europe, restructuring distribution networks and enhancing customer loyalty strategies.

Marcus holds an MBA from the University of Mannheim and is a graduate of INSEAD Business School.