2025 Speakers

Will Song is an ambitious entrepreneur defining the future of how creative connects with customers. As the COO & Co-Founder of aiphrodite, Will is leading the development of their proprietary creative intelligence solution that predicts how audiences will respond to creative assets pre-flight, enabling marketers with omnichannel testing instantly. With aiphrodite’s AI Personas, brands can simulate consumer decision-making in response to creative assets, eliminating the need for A/B testing or focus groups. 

With a professional background in artificial intelligence, technology, and marketing, Will launched aiphrodite to help brand leaders better connect with their customers through creative intelligence since creative is biggest lever behind conversions. 

Before starting the company, Will worked across the board from early-stage startups to Mag7 companies to hone skills in business strategy, consumer engagement, and product development. Beginning his career in marketing, he married that experience with his degree in computer science in university where he researched the impact of visuals on behavior.